The Pantone Color Institute has taken up its annual task of forecasting the color that will best reflect the year ahead:
it is vibrant yellow - official code 13-0647 Illuminating.
PANTONE 13-0647 Illuminating is a story of color that encapsulates deeper feelings of thoughtfulness with the promise of something sunny and friendly.
Yellow is often associated with ‘joy’ and ‘happiness’, due to its correlation with the sun.
Color of the year influences the entertainment industry and films in production, art, fashion, all areas of design, aspirational travel destinations, as well as new lifestyles. So, in celebration of 2021’s color, we’ve put together our favourite ‘Illuminating’ travel destinations where you can see this dreamy colour in real life.
“Yellow” travel destinations inspired by 2021’s Pantone colour of the year
Pantone's Color of the Year Is a Traveler's Dream Here’s Where to See It in Person
Cappadocia, Turkey
Known as the ‘Land of the Beautiful Horses’ of Turkey, Cappadocia’s caves are soaked in yellow. Spread across the middle of Turkey like a lunar landscape, Cappadocia is home to a bizarre field of anthill-like cones, rock-hewn churches and underground cities where Christians once hid to avoid persecution. It is a spectacular sight and one that has captivated travelers for centuries.
You need at least three days to wander through the sandy yellow cliffs, ancient villages scattered across Cappadocia and to survey the fantastic panorama of the valleys.
Hot-air balloons float above the hills and rock formations of Cappadocia.
Bodrum, Turkey
We reveal the secret of Bodrum: ‘Yellow Summer’. It is the summer beauty lived in autumn. As the sun sets in Bodrum in September, October and November, a wonderful riot of shades of yellow is formed in the sky. This is unlike anything you have seen elsewhere. It literally spends all its power for Bodrum, as if the sun does not want to set and is resisting the night. Autumn is the best season to enjoy Bodrum. It is quit, calm and warm.
The Bodrum Museum of Underwater Archaeology - shipwreck
Alacati, Turkey
Alacati is a seaside town, a hidden gem in Turkey that is off-the-beaten-track. Alacati is surrounded by beautiful beaches. Wandering through the yellow cobblestone streets and checking out the traditional stone houses, tasting best of Turkish Wines and Olive Oil is one of best things to do in Alacati. Alacati is a member of the World Gourmet Cities Network, where you experience culinary tastings. International Fish Tournament, Windsurf Festival, Fancy Women Bike Ride Festival, Kite Festival, Artichoke Festival, Herb Festival are among the events, activities and attractions to take place annually.
Sunset at the beach, Alaçatı.
But, rather than just stare at this picture of the yellow color, why not go see it in real life?
Try booking a vacation to Bodrum, Cappadocia and Alacati, where you’ll not only be met with the happy color yellow, but you’ll also find plenty of open spaces to enjoy and relax.
